IBF Intranets live - Part 2 Shiv Singh

Shiv Singh from Avenue A Razorfish

1.5 years ago redesigned Avenue A Razofish using mediaPedia

Lots of staff were blurring lines between personal and work lives, so we actively encouraged it.

Integrated Flikr into wiki - posting to Flikr with a specific tag means that the photo shows up on the work wiki page.

We also integrate delicious - tag with a specific tag and it automatically gets shared with the organisation

Anyone can edit any page - HR very concerned pages would get vandalised "none of that happened, if you trust your employees they will do the right things"
There were a lot of page edits - in any month pages are edited around 10,000 times
6000 visits / month
100,00 - 120,000 page views / month

We provide all the standard intranet functionality - plus flikr and delicious plus editing which all means the intranet is their own.

About 2500 staff, 7 countries, 20 cities

Question from Paul Millar (Host) - financial crisis causing you to question social aspect of intranet ?
No not really - in down economy companies spend more on operational efficiency, so social into the enterprise allows for spontainious collaboration

Question from audience - How do you sell social networking ?
Shiv - Lots of grass roots support, show the numbers, show what staff are doing, lots of outside validation by winning awards for their intranet

Gate keepers for Wiki edits ? - No page edits go live when edit is submitted. We do have Wiki gardners, passionate people who keep things looking good. User logon is recorded against edit so don't need gatekeepers.

[Technical problems prevented Shiv from demoing his intranet]

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